{"id":36835,"date":"2022-11-15T10:22:43","date_gmt":"2022-11-15T10:22:43","guid":{"rendered":"https:\/\/thecryptocurrencypost.net\/es\/?p=36835"},"modified":"2022-11-15T10:23:08","modified_gmt":"2022-11-15T10:23:08","slug":"nike-lanza-una-plataforma-comunitaria-web3","status":"publish","type":"post","link":"https:\/\/thecryptocurrencypost.net\/es\/nike-lanza-una-plataforma-comunitaria-web3\/","title":{"rendered":"Nike Lanza una Plataforma Comunitaria en la Web3"},"content":{"rendered":"<p style=\"text-align: justify\">El fabricante de calzado Nike da un paso m\u00e1s hacia la Web3 con el debut de .SWOOSH, una nueva plataforma web3 destinada a desarrollar una comunidad en torno a sus accesorios inteligentes. La empresa lo <strong><a class=\"keychainify-checked\" href=\"https:\/\/blog.swoosh.nike\/day-1-dcdcb1be48b7?gi=d2872c636d5d\" target=\"_blank\" rel=\"noopener noreferrer\">anunci\u00f3<\/a><\/strong> el lunes.<\/p>\n<p><!--more--><\/p>\n<p style=\"text-align: justify\">La plataforma .Swoosh est\u00e1 siendo comercializada por Nike como el centro de las actividades digitales de la empresa en torno a la Web3. <strong>Su objetivo es destacar los NFT y los proyectos de ropa virtual de la marca<\/strong>.<\/p>\n<p style=\"text-align: justify\">Esto incluye futuras oportunidades para que los consumidores se conviertan en cocreadores y participen en los derechos de los productos digitales. El dise\u00f1o del evento est\u00e1 orientado a lograr este objetivo.<\/p>\n<p style=\"text-align: justify\">Nike aprovechar\u00e1 la plataforma como punto central de distribuci\u00f3n para crear una l\u00ednea de ropa y accesorios virtuales, como camisetas y zapatos, para avatares compatibles con los juegos de Web3.<\/p>\n<p style=\"text-align: justify\">Adem\u00e1s, <strong>utilizar\u00e1 la <a class=\"keychainify-checked\" href=\"https:\/\/thecryptocurrencypost.net\/es\/tecnologia\/\" target=\"_blank\" rel=\"noopener\">tecnolog\u00eda<\/a> de Web3 para que los usuarios puedan acceder a recompensas en el mundo real<\/strong>, como mercanc\u00eda especial o conversaciones con deportistas profesionales.<\/p>\n<p style=\"text-align: justify\">Otros experimentos conocidos de NFT, como el que est\u00e1 llevando a cabo Adidas, incluyen la provisi\u00f3n de mercanc\u00edas tangibles o ventajas en el mundo real.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/thecryptocurrencypost.net\/wp-content\/uploads\/2022\/11\/image_699x280.jpg\" alt=\"nike\" \/><\/p>\n<p style=\"text-align: justify\">A trav\u00e9s de una plataforma f\u00e1cilmente navegable, la firma est\u00e1 desarrollando un mercado para el futuro inmediato que estar\u00e1 abierto a los entusiastas de la Web3.<\/p>\n<p style=\"text-align: justify\">Seg\u00fan<strong> Ron Faris<\/strong>, director general de Nike Virtual Studios, en este nuevo escenario, la comunidad .SWOOSH y Nike <strong>podr\u00e1n colaborar en la creaci\u00f3n de contenidos, compartirlos y obtener beneficios de ellos<\/strong>.<\/p>\n<h2 style=\"text-align: justify\">Nike Sigue Adentrando en la Blockchain<\/h2>\n<p style=\"text-align: justify\">En el transcurso de los \u00faltimos a\u00f1os, Nike ha estado avanzando constantemente en la expansi\u00f3n de su estrategia Web3.<\/p>\n<p style=\"text-align: justify\">Despu\u00e9s de presentar una solicitud de patente para las zapatillas Web3 conocidas como <strong>Cryptokicks<\/strong> en 2019 y de analizar sus zapatillas con un laboratorio <strong>RFID<\/strong> en 2020, el gigante del calzado compr\u00f3 recientemente la empresa de moda digital <strong>RTFKT<\/strong> Studios para crear tokens no fungibles (NFT) propios.<\/p>\n<p style=\"text-align: justify\">Adem\u00e1s, Nike sacar\u00e1 a la venta ropa digital para los avatares CloneX NFT de RTFKT, que los propietarios de esos avatares podr\u00e1n utilizar en los juegos Web3 y en los mundos metaversos compatibles con el software.<\/p>\n<p style=\"text-align: justify\">RTFKT x Nike Dunk Genesis CryptoKicks fue el nombre dado a la primera l\u00ednea de calzado de la compa\u00f1\u00eda, que se lanz\u00f3 en abril.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El fabricante de calzado Nike da un paso m\u00e1s hacia la Web3 con el debut de .SWOOSH, una nueva plataforma web3 destinada a desarrollar una comunidad en torno a sus accesorios inteligentes. La empresa lo anunci\u00f3 el lunes.<\/p>\n","protected":false},"author":22,"featured_media":36836,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[80,33,250,22],"tags":[95,309],"class_list":["post-36835","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-companias","category-editors-picks","category-nft","category-noticias-criptomonedas","tag-nft","tag-web3"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nike Lanza una Plataforma Comunitaria en la Web3 The CryptoCurrency Post ESP<\/title>\n<meta name=\"description\" content=\"El fabricante de calzado Nike da un paso m\u00e1s hacia la Web3 con el debut de .SWOOSH, una nueva plataforma web3 destinada a desarrollar una...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thecryptocurrencypost.net\/es\/nike-lanza-una-plataforma-comunitaria-web3\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nike Lanza una Plataforma Comunitaria en la Web3 The CryptoCurrency Post ESP\" \/>\n<meta property=\"og:description\" content=\"El fabricante de calzado Nike da un paso m\u00e1s hacia la Web3 con el debut de .SWOOSH, una nueva plataforma web3 destinada a desarrollar una...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/thecryptocurrencypost.net\/es\/nike-lanza-una-plataforma-comunitaria-web3\/\" \/>\n<meta property=\"og:site_name\" content=\"The CryptoCurrency Post ESP\" \/>\n<meta property=\"article:published_time\" content=\"2022-11-15T10:22:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-11-15T10:23:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/thecryptocurrencypost.net\/es\/wp-content\/uploads\/sites\/2\/2022\/11\/nike_768x399.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"768\" \/>\n\t<meta property=\"og:image:height\" content=\"399\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jai Hamid\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jai Hamid\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Nike Lanza una Plataforma Comunitaria en la Web3 The CryptoCurrency Post ESP","description":"El fabricante de calzado Nike da un paso m\u00e1s hacia la Web3 con el debut de .SWOOSH, una nueva plataforma web3 destinada a desarrollar una...","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/thecryptocurrencypost.net\/es\/nike-lanza-una-plataforma-comunitaria-web3\/","og_locale":"es_ES","og_type":"article","og_title":"Nike Lanza una Plataforma Comunitaria en la Web3 The CryptoCurrency Post ESP","og_description":"El fabricante de calzado Nike da un paso m\u00e1s hacia la Web3 con el debut de .SWOOSH, una nueva plataforma web3 destinada a desarrollar una...","og_url":"https:\/\/thecryptocurrencypost.net\/es\/nike-lanza-una-plataforma-comunitaria-web3\/","og_site_name":"The CryptoCurrency Post ESP","article_published_time":"2022-11-15T10:22:43+00:00","article_modified_time":"2022-11-15T10:23:08+00:00","og_image":[{"width":768,"height":399,"url":"https:\/\/thecryptocurrencypost.net\/es\/wp-content\/uploads\/sites\/2\/2022\/11\/nike_768x399.jpg","type":"image\/jpeg"}],"author":"Jai Hamid","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Jai Hamid","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/thecryptocurrencypost.net\/es\/nike-lanza-una-plataforma-comunitaria-web3\/#article","isPartOf":{"@id":"https:\/\/thecryptocurrencypost.net\/es\/nike-lanza-una-plataforma-comunitaria-web3\/"},"author":{"name":"Jai Hamid","@id":"https:\/\/thecryptocurrencypost.net\/es\/#\/schema\/person\/5702ffe44e3d05d3f8a46e1b878598d6"},"headline":"Nike Lanza una Plataforma Comunitaria en la Web3","datePublished":"2022-11-15T10:22:43+00:00","dateModified":"2022-11-15T10:23:08+00:00","mainEntityOfPage":{"@id":"https:\/\/thecryptocurrencypost.net\/es\/nike-lanza-una-plataforma-comunitaria-web3\/"},"wordCount":404,"publisher":{"@id":"https:\/\/thecryptocurrencypost.net\/es\/#organization"},"image":{"@id":"https:\/\/thecryptocurrencypost.net\/es\/nike-lanza-una-plataforma-comunitaria-web3\/#primaryimage"},"thumbnailUrl":"https:\/\/thecryptocurrencypost.net\/es\/wp-content\/uploads\/sites\/2\/2022\/11\/nike_768x399.jpg","keywords":["nft","Web3"],"articleSection":["Compa\u00f1\u00edas","Editor's Picks","NFT","Noticias"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/thecryptocurrencypost.net\/es\/nike-lanza-una-plataforma-comunitaria-web3\/","url":"https:\/\/thecryptocurrencypost.net\/es\/nike-lanza-una-plataforma-comunitaria-web3\/","name":"Nike Lanza una Plataforma Comunitaria en la Web3 The CryptoCurrency Post ESP","isPartOf":{"@id":"https:\/\/thecryptocurrencypost.net\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/thecryptocurrencypost.net\/es\/nike-lanza-una-plataforma-comunitaria-web3\/#primaryimage"},"image":{"@id":"https:\/\/thecryptocurrencypost.net\/es\/nike-lanza-una-plataforma-comunitaria-web3\/#primaryimage"},"thumbnailUrl":"https:\/\/thecryptocurrencypost.net\/es\/wp-content\/uploads\/sites\/2\/2022\/11\/nike_768x399.jpg","datePublished":"2022-11-15T10:22:43+00:00","dateModified":"2022-11-15T10:23:08+00:00","description":"El fabricante de calzado Nike da un paso m\u00e1s hacia la Web3 con el debut de .SWOOSH, una nueva plataforma web3 destinada a desarrollar una...","breadcrumb":{"@id":"https:\/\/thecryptocurrencypost.net\/es\/nike-lanza-una-plataforma-comunitaria-web3\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/thecryptocurrencypost.net\/es\/nike-lanza-una-plataforma-comunitaria-web3\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/thecryptocurrencypost.net\/es\/nike-lanza-una-plataforma-comunitaria-web3\/#primaryimage","url":"https:\/\/thecryptocurrencypost.net\/es\/wp-content\/uploads\/sites\/2\/2022\/11\/nike_768x399.jpg","contentUrl":"https:\/\/thecryptocurrencypost.net\/es\/wp-content\/uploads\/sites\/2\/2022\/11\/nike_768x399.jpg","width":768,"height":399,"caption":"nike"},{"@type":"BreadcrumbList","@id":"https:\/\/thecryptocurrencypost.net\/es\/nike-lanza-una-plataforma-comunitaria-web3\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Noticias Criptomonedas","item":"https:\/\/thecryptocurrencypost.net\/es\/"},{"@type":"ListItem","position":2,"name":"Nike Lanza una Plataforma Comunitaria en la Web3"}]},{"@type":"WebSite","@id":"https:\/\/thecryptocurrencypost.net\/es\/#website","url":"https:\/\/thecryptocurrencypost.net\/es\/","name":"The CryptoCurrency Post ESP","description":"Crypto News","publisher":{"@id":"https:\/\/thecryptocurrencypost.net\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/thecryptocurrencypost.net\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/thecryptocurrencypost.net\/es\/#organization","name":"The CryptoCurrency Post ESP","url":"https:\/\/thecryptocurrencypost.net\/es\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/thecryptocurrencypost.net\/es\/#\/schema\/logo\/image\/","url":"https:\/\/thecryptocurrencypost.net\/es\/wp-content\/uploads\/sites\/2\/2026\/05\/TCP-favicon-dev.png","contentUrl":"https:\/\/thecryptocurrencypost.net\/es\/wp-content\/uploads\/sites\/2\/2026\/05\/TCP-favicon-dev.png","width":280,"height":280,"caption":"The CryptoCurrency Post ESP"},"image":{"@id":"https:\/\/thecryptocurrencypost.net\/es\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/thecryptocurrencypost.net\/es\/#\/schema\/person\/5702ffe44e3d05d3f8a46e1b878598d6","name":"Jai Hamid","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/thecryptocurrencypost.net\/es\/wp-content\/uploads\/sites\/2\/2022\/05\/Jai-Hamid-150x150.png","url":"https:\/\/thecryptocurrencypost.net\/es\/wp-content\/uploads\/sites\/2\/2022\/05\/Jai-Hamid-150x150.png","contentUrl":"https:\/\/thecryptocurrencypost.net\/es\/wp-content\/uploads\/sites\/2\/2022\/05\/Jai-Hamid-150x150.png","caption":"Jai Hamid"},"description":"Jai Hamid is an avid writer whose main focus at the moment is the blockchain industry. She specializes in writing latest news, market analyses as well as anything concerning blockchain technology. Whenever she is not writing about crypto, you can find her relaxing in her balcony with a good book and a glass of wine.","sameAs":["https:\/\/www.linkedin.com\/in\/jai-hamid-4b75311b8\/?originalSubdomain=ng"],"url":"https:\/\/thecryptocurrencypost.net\/es\/author\/hammid\/"}]}},"_links":{"self":[{"href":"https:\/\/thecryptocurrencypost.net\/es\/wp-json\/wp\/v2\/posts\/36835","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thecryptocurrencypost.net\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thecryptocurrencypost.net\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thecryptocurrencypost.net\/es\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/thecryptocurrencypost.net\/es\/wp-json\/wp\/v2\/comments?post=36835"}],"version-history":[{"count":0,"href":"https:\/\/thecryptocurrencypost.net\/es\/wp-json\/wp\/v2\/posts\/36835\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thecryptocurrencypost.net\/es\/wp-json\/wp\/v2\/media\/36836"}],"wp:attachment":[{"href":"https:\/\/thecryptocurrencypost.net\/es\/wp-json\/wp\/v2\/media?parent=36835"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thecryptocurrencypost.net\/es\/wp-json\/wp\/v2\/categories?post=36835"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thecryptocurrencypost.net\/es\/wp-json\/wp\/v2\/tags?post=36835"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}