DDC Enterprise has officially announced securing $124 million in an equity financing round. This strategic operation is aimed at advancing its goal of building a 10,000 Bitcoin treasury. The move positions the firm in a race to join the elite of corporate holders of the market’s leading cryptocurrency. The news was confirmed through a statement from the company itself.
The financing round was notable for its success, closing at a 16% premium over the market value. The funding was primarily led by PAG Pegasus Fund and Mulana Investment Management. Additionally, the round saw participation from OKG Financial Services Limited. A key detail is that Norma Chu, DDC’s founder and CEO, personally invested $3 million, showing strong confidence in the project’s long-term vision and Bitcoin accumulation strategy.
A New Corporate Strategy on the Horizon?
This funding is a crucial step in the company’s strategy to accumulate a significant BTC reserve. The goal is not just to diversify its assets but to position itself among the leading public companies betting on Bitcoin. The accumulation of Bitcoin reserves by corporations has become a trend to hedge against macroeconomic volatility and as a long-term store of value, a strategy that DDC now embraces forcefully.
Norma Chu described the investment as “a strong endorsement of our vision and the growing importance of public Bitcoin treasuries.” According to the executive, this partnership with established institutional investors provides both capital and substantial strategic value. The accumulation of a 10,000 Bitcoin treasury is seen as the cornerstone of their strategy for future value creation.
A Bold Move on the Crypto Map
For the market, this news represents a bullish signal of institutional confidence in Bitcoin. DDC’s decision could influence other companies to consider similar strategies for their own treasuries. For investors, it reflects a management that actively seeks appreciation and capital protection through digital assets. This approach could have a positive impact on DDC’s perception and valuation in the medium term.
The completion of this financing round marks the beginning of a new phase for DDC. The market’s attention will now be on how quickly and effectively the company achieves its accumulation target. The success in building its treasury could solidify the firm as a relevant player in the corporate digital asset space, opening a new chapter in its financial and strategic history.
