Brinc and HELLO Labs will work together to speed up and give louder voices to new Web3 companies. Brinc supplies funding and a global network, while HELLO Labs brings television exposure and social reach. The joint plan aims to help founders, early backers and treasuries create tokens people will actually use.
Brinc runs 13 accelerator schemes in seven countries with twelve-week cohorts. Since 2014 the firm has sent cash and mentors to selected teams, and Mulana Capital, one of Brinc’s backers, puts up to one hundred thousand US dollars into each chosen startup.
HELLO Labs runs an incubator that pushes projects into the public eye. The TV show “Killer Whales” airs in hundreds of millions of homes and pairs founders with well known crypto voices.
Together the two groups offer a launchpad besides DeFi tools — liquidity locks, staking and vesting. They also open doors to SuiHub or The Sandbox for teams looking to trial technology or strike partnerships.
The link up arrives while the market rewards both strong code and strong community, and earlier crashes show that hype without users ends badly. The partners want to test products in public yet keep the process orderly.
Partnership details and support
Traders as well as treasuries could see new tokens arrive faster, creating fresh trading pairs and liquidity pools. Heavy media glare can also spike price swings and early over valuation if real usage lags.
The new accelerator initiative highlights both opportunity and exposure for participating startups. Liquidity risk remains a key concern, as sudden attention can quickly shift short-term order flow, while reputational risk grows when publicity spreads potential bugs or governance flaws. Still, the investment window is attractive — selected teams can receive up to $100,000 in funding and gain practical support through integrations with platforms like SuiHub and The Sandbox, where founders can test technology or form new partnerships.
Led by Brinc, a global accelerator running twelve-week programs across thirteen active schemes, the initiative pools resources from several backers. Mulana Capital offers direct investment of up to $100,000 per startup, while HELLO Labs amplifies exposure through its “Killer Whales” media series and key opinion leaders. The broader toolkit includes essentials like a launchpad, staking and vesting features, plus liquidity pool locks — giving early-stage teams both visibility and structure to build sustainably.
The twelve week cycle ends with a checkpoint that measures user growth and sales numbers for every startup in the batch, signaling whether products are gaining real traction.
