Doma Protocol officially launched its mainnet today, an infrastructure designed to facilitate the tokenization of domains in DeFi and turn traditional web addresses into financial assets. Michael Ho, CBO at D3 Global, stated that Doma transforms these static goods into a liquid and programmable market, allowing their direct integration into decentralized financial protocols.
The platform operates as a Layer 2 on the OP Stack and uses LayerZero to ensure interoperability with chains like Base, Solana, and Avalanche. During the testing phase, the network processed over 35 million transactions with 1.45 million active addresses, validating its technical robustness. Likewise, a 1 million dollar fund was established to accelerate the development of applications and financial use cases.
On the other hand, developers have tokenized over 200,000 domains, demonstrating the system’s capacity to handle real-world assets at a large scale. The architecture introduces specific token standards that preserve DNS resolution, ensuring that the domain’s web utility remains intact after tokenization. This allows for fractional ownership and trading of illiquid assets like .com and .ai.
Will liquidity manage to unlock the hidden value of the internet?
The context of this launch is crucial, as it tackles a 360 billion dollar market that has historically suffered from low liquidity. Despite there being 368 million domains, annual secondary volume barely scrapes 185 million dollars globally, according to sector data. Unlike other attempts, Doma maintains compatibility with the DNS system, collaborating with registrars that manage millions of established names.
Furthermore, the early market reaction has been promising, with over 2,700 addresses activated and an initial locked value of 183,000 dollars. This suggests a real interest in using domains to generate yields through loans and decentralized liquidity pools. Therefore, investors could start viewing domains as productive instruments within the broad growing DeFi ecosystem.
Finally, long-term success will depend on whether owners massively adopt this technology as an efficient monetization path. The tokenization of domains in DeFi represents a functional bridge between the established digital economy and new finance. It is expected that the integration of advanced financial tools will significantly boost trading volume in the coming quarters.
